In spite of all the new developments and technologies it is still hard to find good affordable web design.
To Good To Be True
There is an array of options, from pre-built Wix or Squarespace platforms to high end creative designs. Most of our clients fall somewhere in between. The question is what system is going to grow as your brand grows?
We recommend the WordPress platform Content Management System for most of our clients. This gives us an affordable platform that we can start small and scale up with the clients needs.
Many of the other platforms are either easy to get up and running but do not scale well or will take much more time upfront and more experienced management down the road. This can be a costly mistake.
“As development grows the knowledge to manage that development must also grow.”
But even in the WordPress platform there are many crucial decisions that need to be made when building the site. When it comes to the theme and the plugins it can make a huge difference how the site is going to perform and how easy it will be to manage.
Developments That Come & Go
I have seen allot of developments come and go. Take drag and drop theme builders for example. Many of these developments look promising at first and come out strong, but as development languages grow the builders become deprecated and start malfunctioning.
“The new and the tried and true.”
This becomes a big problem. As a developer you can spend more time fixing and managing a drag and drop builder than it would take to manually build out the features many times over.
Leveraging The Right Technologies
On the other hand some of these developments and technologies can stream line or even eliminate time consuming web design. Take email form plugins and email marketing for example. Having a reliable email form and email marketing is crucial and there are many good solid tools available to choose from.
So when it comes to affordable and reliable web design it comes down to finding a web designer that has a strategy for balancing all these developments. This way time and energy is put into the right place for your needs.
It is important to not only be on top of effective new technologies but to be able to use tried and true slimmed down custom design and development.